Although I frequent the Gap a couple of times a month, I would forget that it even existed if weren’t for these collaborations they have been rolling out over the past few months. But I guess they got the memo, too. Today’s release: The Artist Designed T-shirts in collaboration with the Whitney Museum of American Art that retail at $28-$38, a limited-edition collection designed by 1... Read More

Not that there is anything wrong with that... Hipsters rule the fashion scene these days, when NYLON magazine has more influence on style than VOGUE. The creative brains at GAP are always smart to spot the next trend, and following their artsy collaborations campaign they cast an interesting group of people for fall 2008: New indie "It" girl Clemence Poesy (" In Bruges "... Read More

The man who was once said to not know the difference between a “armhole and a sock” is definitely living up to his otherwise whack diss. Gap Inc. CEO Glem Murphy saw his same-store sales fall 18 percent in March, far lower than what Wall Street analysts had expected. But he still hasn’t given up on his store of casual basics just yet. Even though the rest of America seems to h... Read More

I have to send kudos to GAP for all their recent creative collaborations. Since the fashion faux pas with SJP, the king-of-all-casual is making one hit collection after another. Just one month after the white shirts, here comes an artsy set of t-shirts inspired by not less but the glamorous Whitney Museum's Biennial and its artists. The collection features a series of prolific artists–and... Read More

GAP Design Editions limited edition collection is coming back on April 15th, the second time. The new collection features 3.1 Phillip Lim , Band of Outsiders , Michael Bastian , Philip Crangi and Threeasfour , this round it will also feature menswear and jewelry and besides the United States, Canada, the U.K. and Japan stores will also carry this limited edition collection. GAP will also k... Read More