Magazines are all about sales these days, and they are definitely willing to take the risk in order to cash in. With the politics season warming up, politicians take place of the celebrities and become easy targets for the tabloids, where a Photoshop trick can either ruin your career (see Oscar de la Hoya) or build it up (see all other “fixed” celebrity covers). Today, being a good photoshop artist, means being able to change not only people's appearances, but also people's lives and even presidential elections. I can only wonder what this controversial Radar November cover will do to the candidates Hillary Clinton, Barack Obama and Rudy Giuliani. It might raise Hillary's sex appeal with some audiences, while make a lying down Obama image even more laid-back. One thing for sure - this will be the strongest sales month for Radar magazine. Where do we cross the line here? I don't know if anyone has an answer. The technology and the digital media keep challenging the old world of values and the way we see people we admire but also love to see exposed. We are still at that experimenting stage where we are stretching the limits, curious about the results. Let’s just hope this time a photoshop artwork doesn't actually change the course of the Presidential elections.
In the picture: Rudy Giuliani, Hillary Clinton, Barack Obama on the cover of Radar as a “homage” to the famous Vanity Fair cover with Keira Knightley, Scarlett Johansson and Tom Ford