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JAPANESE ECO COUNSCIOUSNESS

07/23/2008, 07:47 PM

One shop window appeals, Open your conscious, live the hippie life while another T-shirt proclaims No Ego, Yes Eco,—theres even one commanding you to Change your shoes! Clearly, the flower power trend is in vogue this season.While the Lifestyles of Health and Sustainability (LOHAS) movement has won over a fair number of consumers in Japan, they tend to be from an older, alternative...
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Tags: fashion, Trend, Fashion, Eco Fashion, GREEN TRENDS

Recycling & Urban Eco Fashion

07/19/2008, 06:29 PM

Junky Styling, a new East End London store founded by Anni Saunders and Kerry Seager. An eco epicurean fashion boutique based on the joys of clothing recycling, Junky Styling has gained an international mystic with its creative one-off styles. Saunders and Seager are not designers by training but rather stumbled into designing while making their own clothes to save money for traveling. T...
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Tags: fashion, Clohing, Fashion, Eco Fashion, Green Fashion, Stores

AMANA

07/16/2008, 02:31 PM

AMANA is a new eco-fashion label that recently launched in London. The name is a Moroccan Arabic word that means delivered in confidence, and is fitting for a line that seems to have done just that. The label was started by Helen Wood and Erin Tabrar. Helen became interested in sustainable practices while studying fashion design at Central St. Martins and Erin did her dissertation on eth...
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Tags: fashion, Designer, Fashion, Green Trends, Eco Fashion